MEC appoints new regional HR manager

Profile

The 5 most common digital marketing mistakes – and how to fix them

Digital

How luxury brands can succeed in the digital age

Brands

6 steps to transform your marketing and sales capabilities

Analytics

3 key questions marketers need to ask themselves

Digital

The real opportunities of social media

Media

Global online ad spend to grow at a CAGR of 9.44% until 2021

Digital

OSN launches TV streaming service ‘WAVO’

Directory

Will Amazon bring the Prime Day excitement to Souq.com?

Opinion

Why a shared-services model is good for a brand and its customers

Opinion

TBWA\RAAD (UAE) wins Grand Prix in WARC Prize for MENA Strategy 2017

Events and Awards

Mobile money: Banking bliss, or cyber concern?

Strategy

Gen Z boasts the largest, most diverse media users yet: Report

Directory

Premium brands: What’s price got to do with it?

Analytics

Grey Group acquires a majority stake in hug digital

Strategy

C&B’s Ahmad Itani among world’s ‘Top 50 Game Changers of PR’

Profile

Marketing analytics is critical, but is data being left out?

Strategy

C2 Native hires AI-powered robot ‘Ainia’ as Social Officer

Digital

Is social media losing ground as an effective medium?

Media

Marketer Alert: Why cold-calling no longer works in UAE

Directory