Zee Entertainment Middle East celebrates 25th anniversary at a gala event

119 0

Zee Entertainment Enterprises Limited (ZEEL), established in 1992 as India’s first private satellite television channel by Dr. Subhash Chandra, the Chairman of Essel Group has celebrated its 25th anniversary.

The event was graced by His Highness Sheikh Nahayan Mabarak Al Nahayan, the Cabinet Minister and Minister of Tolerance in the UAE.

 

ALSO SEE: Zee network announces appointments

 

On the occasion, His Highness congratulated Zee on the anniversary and said, “We who live and work in this country are honored that ZEE is celebrating its twenty-fifth anniversary in the United Arab Emirates and the great city of Dubai. That we in the UAE all know ZEE testifies to its international presence. When the Essel Group says that ‘the world is my family’, we understand. People in 172 other countries also watch ZEE TV. We all are part of a family that now exceeds 1.3 billion people.”

His Highness also added “ZEE will continue to be a force for understanding, peace, and prosperity among its worldwide viewers. This is an anniversary of global significance. Subhash Chandra and his team have merited the gratitude of India and the world. Congratulations to you all and sincere best wishes for the future”.

On the occasion, Dr. Subhash Chandra, often referred to as the founding father of Indian television, shared his experiences and future vision with the guests at the event.

 

MUST READ: If you keep your audience engaged, money will follow

 

He said, “25 years seems like yesterday if I remember the good things, but seems like a 100 year when I think of the more difficult times. I am happy to inform you that Zee is launching its digital arm shortly, and I know you will see the potential in it. I am grateful to all of you for joining us in the celebration of these 25 years”.

Another highlight of the evening was a one-on-one discussion between International Film and Documentary Director, Mira Nair and Kabir Bedi. They discussed happiness, empowerment and the celebration of life. Replying to Kabir’s question of how she dealt with multiple cultures and worlds, and how she evolved this brand of storytelling, Mira replied to this citing her stories of having filmed with people from different cultures. She mentioned how using films as a platform, not only was she able to understand diversity herself, but wanted to make sure this was reflected on her audiences too.

LEAVE A COMMENT