AdZouk and StackAdapt partner for programmatic native advertising

The online advertising network AdZouk partners with the native advertising demand side platform StackAdapt to offer native advertising services across MENA.

The partners say they will provide advertisers with a native advertising ecosystem to buy premium placements with real-time bidding.

StackAdapt COO Vitaly Pecherskiy says in a joint press statement: “Some of the largest publishers and agencies work with AdZouk, so we approached them for their knowledge and expertise in the region. Over the last 12 months we have worked with AdZouk on dozens of campaigns, and seeing the success we were able to achieve together, we are now ready to make our work public.”

AdZouk MD Jamie Atherton adds: “More and more brand advertisers opt in for highly engaging content strategies. Our ability to deliver this content to their audience in a hyper-targeted manner is a powerful addition to our strong core offering.”

Pictured: AdZouk MD Jamie Atherton